We strive to be both environmental friendly and operator friendly by providing quality individual parts. The quest for ultimate motorization begins with the comprehension of the functional parts to play important roles of a complete system. As a manufacturer of functional parts for automotive application, Keihin has secured the strong position in world scale and expanded the active range from the fuel supply field to engine, transmission, steering and chassis fields, and moreover to our pursuit of safety, amenity and comfort. Keihin always considers optimizing the whole system, widening the view further from conventional system components that have required individual superiority. Making use of electronic technologies, such as computer system, software development, and so on, we aim at high-level combination of mechanical and electronics. We are committed to becoming the “Total System Manufacturer” in the 21st century.